ANSON'S HUMILIATION

Last updated : 27 March 2006 By EDITOR

FC United decided on principle last week not to have a sponsor on the club shirts and United may well follow suit through a mixture of Anson's incompetence and the commercial world's reluctance to pay over the odds for the privilege of sponsoring United's uncertain future.

A lucrative shirt sponsorship deal would go a long way to easing the Glazer's debt worries and Anson has cockily predicted that he has a host of companies lining up to take the place of Vodafone but with time fast running out a new sponsor has yet to be found.


From The Independent:


‘Don't bet your shirt on Man Utd finding a sponsor for next season

Already massively indebted, Manchester United faces the prospect of starting next season without a shirt sponsor.


Football clubs have a tight timetable when negotiating with sponsors, usually needing to agree a deal by the end of March at the latest to give kit firms time to produce the replica strips.


"If you are West Brom, you don't have to produce as many shirts as Man Utd," said one industry expert. "There's more pressure for them and the end of March is pretty tight. The number of people that wear their shirts is just huge compared to everyone else."


A shirt sponsor is usually a club's most lucrative commercial deal. Chelsea recently signed an £11m-a-year contract with Samsung, while Arsenal's deal with Emirates, which includes naming the club's new stadium after the airline, is understood to be worth a total of £100m.


But it is understood that the club is prepared, if necessary, for its players' shirts to be logo-free. "The team will go out without any sponsor if the right deal cannot be found," said a source close to Man Utd.


"It's about building a strong relationship. If they don't find a suitable sponsor, they don't find a suitable sponsor."


A Glazer family spokesman said they were "confident of a positive outcome".

"Manchester United are actively searching for a new shirt-sponsor deal and an announcement will be made when that's in place," he said. "But there's no issue about timing. The only imperative is that we get the right sponsorship partner."'